Employee advocacy that puts you on your buyer’s shortlist well before the first sales call
Magi gets your team's expertise in front of the right buyers on LinkedIn, then turns their engagement into coordinated sales and marketing action.
- 300+
- accounts discovered in 2 weeks
- 70%
- of the company posting on LinkedIn
- 5x
- more output with the same team
Build pipeline from your team's expertise
Magi handles every stage, so posting turns into pipeline you can measure.
Reach more buyers
Magi drafts posts for every employee, so your team posts effortlessly. Each one brings a network your company page can't reach.
Engage the right accounts
Every post is on-brand, in each person's voice, on topics your ICP cares about. Buyers know your expertise before the first call.
Convert engagement into pipeline
See which ICP accounts and contacts engage with your team's posts. Give sales and marketing a clear next step for each account.
From campaign idea to warm accounts
- 01
Every post starts from your GTM campaign
- Campaigns make team posts part of your full GTM push, built alongside your emails, landing pages, and sales assets
- BrandOS keeps each post tied to your ICPs, positioning, and approved messaging
- Research Agent surfaces the topics and conversations your buyers care about right now
- 02
On-brand posts, assigned to your whole team
- Content Agent drafts LinkedIn posts from your campaign in your brand voice
- Each employee is assigned a task to personalize the copy and publish to LinkedIn
- Reminders nudge anyone who hasn't posted yet
- 03
Every post in each employee's own voice
- Personal voice learns how each employee writes, from their LinkedIn or past writing
- Personalization rewrites every assigned post in that voice before it goes out
- LinkedIn publishing posts or schedules straight from Magi
- 04
Engagement mapped to your ICP, ready for sales
- Leaderboards show who's posting and whose posts reach furthest
- Account mapping matches every engagement to your ICP and target accounts
- Engaged account exports give sales warm accounts and marketing a retargeting list
Everything your team needs to show up consistently
From first draft to target-account signal, Magi keeps the entire employee advocacy motion in one place.
- 01
Voice profiles
Paste a LinkedIn URL or a few writing samples, and Magi learns how each person writes.
- 02
Campaign planning
Posts start from your live campaign, buyer signals, on message with every channel.
- 03
Direct publishing
Publish or schedule straight to LinkedIn from Magi, without switching tools.
- 04
Smart reminders
Tasks land in one inbox. Nudges go out by email, Slack or Google Chat.
- 05
Leaderboards
See who your top advocates are, and keep participation visible across the team.
- 06
Account insights
Track every engagement matched to a company and checked against your ICP.
Frequently asked questions
What is employee advocacy?
Employee advocacy is when employees share their company's ideas, expertise, and news on their own social profiles. In B2B, it mostly happens on LinkedIn, where posts from people typically reach further and earn more trust than posts from a company page.
What is Magi for LinkedIn?
Magi for LinkedIn is an employee advocacy platform that helps B2B teams reach the right buyers on LinkedIn. Magi drafts on-brand posts from your campaigns, personalizes them in each employee’s voice, publishes them to LinkedIn, and shows which target accounts engage.
Do employees have to write their own LinkedIn posts?
No. Magi drafts every post from your campaign, then rewrites it in each employee’s voice using their voice profile. Employees review the post, edit it if they want, and publish or schedule it to LinkedIn from Magi.
How is Magi different from GaggleAMP and DSMN8?
GaggleAMP and DSMN8 focus on distributing content your marketing team writes elsewhere and tracking employee activity. Magi handles research, writing, personalization, publishing, and account-level engagement insights in one platform, with every post tied to a GTM campaign.
How does employee advocacy help B2B sales?
Employee advocacy helps B2B sales by getting your team’s expertise in front of buyers before they talk to a vendor. With Magi, sales also sees which target accounts engaged with employee posts, so reps know who to contact and have a reason to reach out.
How do you measure employee advocacy results?
Magi measures employee advocacy by matching every engagement to a company and checking it against your ICP. You can track posts published, top advocates, accounts engaged, and new accounts discovered, then export engaged accounts for sales follow-up or retargeting.
How much does Magi for LinkedIn cost?
Magi pricing is based on the use cases you automate and how much you use them, not on per-employee seats. Plans come in starter, growth, and enterprise tiers. Book a demo to get a plan built around your team.
