AI Build vs Buy for Business: AI Adoption in Marketing | Magi
Should your business build AI workflows in-house or buy purpose-built AI tools? Magi's founder and RingCentral's VP of Marketing discuss AI adoption in marketing, the benefits of AI for business, and how AI is changing sales and campaign operations.
AI Build vs Buy for Business: AI Adoption in Marketing | Magi
Should your business build AI workflows in-house or buy purpose-built AI tools? Magi's founder and RingCentral's VP of Marketing discuss AI adoption in marketing, the benefits of AI for business, and how AI is changing sales and campaign operations.
AI Build vs Buy for Business: AI Adoption in Marketing | Magi
Should your business build AI workflows in-house or buy purpose-built AI tools? Magi's founder and RingCentral's VP of Marketing discuss AI adoption in marketing, the benefits of AI for business, and how AI is changing sales and campaign operations.
About this video
About this video
Bhavana Thudi and RingCentral’s David Van Everen unpack the tradeoffs marketing leaders in the largest enterprises face as they undergo AI transformation, deciding whether to build AI workflows in house or adopt a purpose built solution.
Bhavana Thudi and RingCentral’s David Van Everen unpack the tradeoffs marketing leaders in the largest enterprises face as they undergo AI transformation, deciding whether to build AI workflows in house or adopt a purpose built solution.
